Month: July 2004

Feature: The Good, the Bad & the Ugly in Job Posting Titles

The most effective job posting works with even the most passive prospects. It’s easy to write an ad that will attract the attention of active job seekers, but doing so for those who aren’t looking for a job is a much more difficult proposition. These passive candidates move around the Web at warp speed and

Feature: Align Venus and Mars in Your Job Postings

If you’ve ever looked for a job on the Web, you can appreciate the enormous challenge it presents to job seekers. First, they have to find the specific site where your ad is posted. Then, they have to pick your specific ad-sight unseen-out of a database of thousands or even tens of thousands of other