March 29, 2007   view past issues

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WEDDLE’s Content Syndication Program

WEDDLE’s Content Syndication Program

How can you differentiate your site from the 40,000 other job boards and career portals now operating on the Web? How can you provide a value proposition that will attract top talent and help to sell new customers?

Those are big challenges and meeting them requires more than job postings and an article or two on how to write a resume or how to ace an interview. It demands:

  • world class content from a name brand expert;
  • fresh thinking and original ideas based on sound research; and
  • innovative and creative writing that’s designed especially for the online medium.
  • How can you give your Web-site that kind of edge? With WEDDLE’s Content Syndication Program.

    Every two weeks, Peter Weddle writes two original columns:

  • One explores the best practices in online job search and career self-management.
  • The other details the best practices in online sourcing and recruiting.
  • The columns appeared on until it discontinued covering employment-related topics. Now, you can publish Peter’s latest writing on your site and, in the process, enhance its value proposition for passive as well as active job seekers, current as well as potential customers.

    To learn more, please call WEDDLE’s at 203.964.1888. Set your Web-site apart with WEDDLE’s exclusive Content Syndication Program.

    Keep an Eye on the Competition and on the State of the Art

    WEDDLE’s is the global leader in print guides to the online employment services industry. Its books are on the shelves of public and academic libraries, college placement and career counseling centers, major retail bookstore chains, the conference bookstores of national and international associations, corporate and third party recruiters, career counselors and active as well as passive job seekers. They are the most authoritative source of information about the products and services, features and fees of leading job boards and career portals.

    Why should you care (other than making sure your site appears in the publications)? Because WEDDLE’s books are a great resource for staying on top of the competition and the industry’s state of the art. So, make sure you know what’s going on and what the challenges ahead might be. Get the 2007/8 editions of WEDDLE’s highly regarded reference books. They are the gold standard of research for those building a business in the online employment services industry.

    WEDDLE’s 2007/8 publications are:

  • WEDDLE’s 2007/8 Guide to Employment Sites on the Internet. Called the “Zagat of the online employment industry” by the American Staffing Association, it provides full-page profiles of 350 of the best job boards in a range of occupations, industries and locations;
  • WEDDLE’s 2007/8 Directory of Employment Related Internet Sites. The “address book of the online employment industry,” it lists over 9,000 sites and organizes them by the occupational fields, industries and geographies on which they focus; and
  • WEDDLE’s 2007/8 Guide to Association Web Sites. The key to the “hidden talent market” online, it details the recruiting resources and capabilities that are provided at the Web-sites of over 1,900 associations and societies.
  • These books are a smart investment for the smart business person. They provide a real and important return every time you use them. So, don’t delay! Call WEDDLE’s today at 317.916.9424.

    “I’ve known Pete Weddle for years. He is an immensely likeable guy. He is also extremely knowledgeable. He’s been the master for years of the whole field called ‘The Web’, and the job-boards in particular …. And let me add: Pete Weddle is also very smart. He’s asked the right questions of those boards. Highly recommended!”

    Richard Nelson Bolles, author of What Color is Your Parachute

    Build Customer Relations and Smart Consumers

    When customers write a lousy job posting or fail to search your resume database effectively, they don’t blame themselves; they blame you.

    How can you solve that problem? By hosting a presentation of a WEDDLE’s training program. These courses are delivered by WEDDLE’s Publisher, Peter Weddle, and fast-paced, informative and entertaining. They never fail to impress current and future customers and improve their ability to use your services to best advantage.

    WEDDLE’s offers an array of training programs that can be delivered in person or via toll free teleconference. You can host a single program or schedule a series. It’s up to you.

    WEDDLE’s training programs include:

  • A–to-Z in Best Practices for Online Recruitment Advertising
  • Best Practices in Sourcing Passive Prospects Online
  • Blink Recruiting: Getting to “Yes” Fast With Passive Prospects
  • Building a Corporate Career Site for Top Talent
  • HR Leadership: The Antidote to Management-by-the-Numbers
  • Staffing Metrics That Count in the Corner Office
  • Transforming Your Resume Database into a Candidate Gold Mine
  • The Sum & Substance of a Great Employment Brand
  • Optimizing the Candidate Experience: Integrating Your Brand & Best Practices
  • For pricing information and to arrange for your sessions, please call WEDDLE’s at 203.964.1888.

    “WOW!! I had the opportunity to listen to Peter Weddle speak last week at a conference and ‘WOW!!’ does NOT do justice to how I felt after listening to him!”